Topgolf was once the darling of experiential entertainment — with billion-dollar growth and explosive popularity. But now? Sales are dropping, stock is down nearly 40%, and Topgolf is splitting from Callaway just to stay afloat. SUBSCRIBE for more business breakdowns https://www.youtube.com/@Michael-Girdley?sub_confirmation=1 ------------------------------------------------------------------ ► For sponsorships or inquiries please reach out to: alexandro@girdley.com ► Get my weekly letter to business owners: essential insights to run, grow, and stay ahead in your business → https://links.girdley.com/newsletter-yt ► Deep dives on businesses for sale: https://www.youtube.com/@AcquisitionsAnonymousPodcast ► Follow me on Twitter/X: https://x.com/girdley ------------------------------------------------------------------ In this video, I break down: How Topgolf exploded by attracting non-golfers with tech & booze The $15M+ price tag to build each location (and why that's risky) Why consumer behavior, inflation, and rising interest rates are crushing profits ️️ How new competitors with cheaper tech setups are undercutting Topgolf And what lessons YOU can learn so you don’t repeat these mistakes in your own business or investments. If you’re an entrepreneur, investor, or just love business stories, this is a cautionary tale you don’t want to miss. Do you think Topgolf will survive this downturn? Let me know in the comments. 00:00 Why Topgolf is in trouble 01:10 How Topgolf started 03:00 The Callaway merger gamble 05:00 Post-Covid spending habits 07:00 Rising interest rates & debt issues 08:20 Cheaper competitors 09:10 Will Topgolf survive?
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